Yotewo™ Podcast #23 Building Growth Engine – Alexandra Trotsik (Simple App, Vivid Money)
HealthTech / October 17, 2025
In this episode, Yotewo CEO Aliaksandr Kazhamiakin has a chat with Alexandra Trotsik, Head of Operations, Growth at Simple, about the evolving role of operations in startups — from investability and team culture to people management and upcoming trends in healthcare.
Highlights from the Episode
- What makes a great operations skillset in startups
- When founders should hire an Operations Director
- Alexandra’s journey and growth path at Simple
- Transitioning from product ownership to operations leadership
- How strong operations impact company investability
- Understanding what “culture fit” truly means
- Key North Star metrics for product operations
- Managing people from a psychological perspective
- How to spot and address an upcoming people crisis
- Hiring niche and specialised talent effectively
- Alexandra’s favourite verticals to work in
- Trends in healthcare and why they’re exciting
- The most important lesson Alexandra has learned
- What a good day looks like in her role
Listeners can access the full episode on Yotewo’s official Youtube, Spotify and Apple Podcasts channels.
Watch / Listen: Link
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